Brighton Private Day Tour from London | 8 Hours | From £475 |

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Your vehicle for 8 hours
From£475.00
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  • Budget SaloonUp to 3 passengersStart Time: 10:00
  • Budget MPVUp to 6 passengersStart Time: 10:00
  • Budget 8 SeaterUp to 8 passengersStart Time: 10:00
  • Executive SaloonUp to 3 passengers)Start Time: 10:00
  • Executive MPVUp to 6 passengersStart Time: 10:00
  • Executive 8 SeaterUp to 8 passengersStart Time: 10:00
  • First Class SaloonUp to 3 passengersStart Time: 10:00
  • First Class MPVUp to 6 passengersStart Time: 10:00
  • Luxury SaloonUp to 3 passengersStart Time: 10:00
  • Luxury SUVUp to 4 passengersStart Time: 10:00

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Why book with us

TfL Licensed
Op. 010942
Since 2011
15 years
Free cancel
Up to 24h
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PCI Level 1

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Why book private

Price per vehicle, not per person A group of 4 pays the same as a solo traveller. The more you are, the less each person pays.
Your schedule, not the coach driver's Stay longer where you want. No waiting for other passengers.
Door-to-door from your hotel No bus stations, no Tube with luggage. We collect you and drop you back.
Fixed price, agreed in advance No meter, no surge, no surprises. What you see is what you pay.

Add to your tour

Blue Badge Guide Licensed expert, full commentary
from £250
Airport start or finish LHR, LGW, LCY, STN, LTN
on request
Lunch reservation Country pub, gastropub, fine dining
complimentary
Extra hours Extend your tour on the day
on request
Child seats & boosters All ages, professionally fitted
included

Pickup & drop-off

Central London (Zone 1-2) Hotel lobby or residence · included
Outer London (Zone 3-6) Supplement from £25 · quoted at booking
All London airports Meet-and-greet at arrivals · quoted separately

International guests

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Quick answer

A private Brighton day tour from London with Chauffeurz costs from £475 per vehicle (around US$600) for a full 8-hour day in a Budget Saloon up to 3 passengers. Executive MPV for up to 6 passengers is £820 (~US$1,040), roughly US$173 each in a group of 6. All prices are per vehicle, not per person. Your chauffeur collects you at 10:00 after breakfast, drives you south to Brighton via the M23, and gives you a full afternoon and evening at the coast before bringing you home. The Royal Pavilion, the seafront, the Brighton Lanes, the pier, the beach , at your own pace, with your own private car waiting throughout.

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England’s most colourful city , fifty miles south of London

Brighton is the antidote to London. A Regency seafront, a prince’s pleasure palace that looks like it belongs in India, a tangle of medieval lanes full of independent shops and restaurants, a working pier, and a pebble beach that the English go to in all weather. A private chauffeur from your hotel door means you arrive at the seafront, not at Brighton station. Your car is waiting wherever you need it. The day is yours.

Duration8 hours door to door
From£475 (~US$600) per vehicle, not per person
Departure10:00 from your hotel, after rush hour
Distance~55 miles from Central London via M23/A23
Group size1 to 8 passengers depending on vehicle
AdmissionRoyal Pavilion ~£17 adult · pier and beach free

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Price by vehicle , 8 hours

All prices are per vehicle for the full 8-hour day, not per person. VAT included. USD equivalents are approximate.

Budget SaloonUp to 3 passengers · 2 large cases
£475~US$600
Budget MPVUp to 6 passengers · 4 large cases
£510~US$645
Budget 8 SeaterUp to 8 passengers · ideal for groups
£535~US$680
Executive SaloonMercedes E-Class or BMW 5 Series · up to 3 passengers
£700~US$890
Executive MPV MOST POPULARMercedes V-Class · up to 6 passengers · ~US$173 per person in a group of 6
£820~US$1,040
Executive 8 SeaterUp to 8 passengers in executive comfort
£890~US$1,130
First Class SaloonMercedes S-Class or BMW 7 Series · up to 3 passengers
£1,055~US$1,340
First Class MPVMercedes V-Class First Class · up to 6 passengers
£1,175~US$1,490
Luxury SaloonRange Rover, Bentley and similar · up to 3 passengers
£1,550~US$1,965
Luxury SUVRange Rover LWB, Rolls-Royce Ghost and similar · up to 4 passengers
£1,670~US$2,120

Not sure which vehicle suits your group? Ask us on WhatsApp.

What is included

  • A licensed vehicle and professional chauffeur for 8 hours
  • Collection from and return to your London hotel or address
  • All fuel, mileage and parking in Brighton
  • Waiting time throughout your visit , your chauffeur stays with the vehicle
  • Bottled water and phone charging in the vehicle
  • Fixed price agreed before you travel, no meter and no surge

What is not included

  • ×Royal Pavilion admission , ~£17 adult, ~£9 child. Book at brightonmuseums.org.uk
  • ×A guide , your chauffeur drives and knows Brighton well but does not provide formal commentary. Blue Badge Guide available from £250
  • ×Food, drink and pier attractions

The day, hour by hour

10:00

Collection from your hotel

Rush hour has cleared. Your chauffeur arrives at your hotel and you head south via the M23 and A23 through Surrey and into Sussex.

10:00 to 11:15

Drive to Brighton via the M23

Approximately 55 miles, about 70 to 75 minutes. London gives way to the Surrey hills and the South Downs. The sea appears as you crest the last ridge above Brighton. Your chauffeur drops you near the seafront and parks nearby.

11:15 to 12:30

Royal Pavilion

Visit first, before the afternoon crowds. John Nash’s extraordinary Regency pleasure palace for the Prince Regent, built between 1787 and 1823 in an Indo-Saracenic style that looks completely out of place on the Sussex coast and is all the more extraordinary for it. The Music Room and the Banqueting Room are the highlights , both have been fully restored. Allow 60 to 75 minutes inside.

12:30 to 13:30

The Brighton Lanes , lunch

The Lanes is a tangle of narrow medieval streets between the Royal Pavilion and the seafront, packed with independent restaurants, jewellers, antique shops, and cafes. The best lunch area in Brighton. Your chauffeur can suggest a table based on your preference. The Food Warehouse and The Gingerman are both popular with visitors.

13:30 to 16:30

The seafront, the pier, and the beach

Three hours at the seafront. Brighton Palace Pier has been a working entertainment pier since 1899 and is free to walk. The beach is pebble, not sand, and best with a deck chair from one of the rental stalls. The seafront promenade runs from the ruined West Pier eastward to the Marina. The i360 observation tower offers views across the coast if weather permits. Your chauffeur waits and is reachable throughout.

16:30 to 17:00

North Laine , optional

North Laine is Brighton’s alternative quarter, directly north of the Lanes , independent record shops, vintage clothing, street art, and a different atmosphere from the seafront. Worth 30 minutes if your group enjoys that kind of street. Skip it if you want more time at the beach.

17:00 to 18:15

Return to London via the M23

About 55 miles, 70 to 80 minutes. A 17:00 departure avoids the worst of the M25 southbound traffic that builds from around 17:30. Back at your hotel by 18:15.

What to see in Brighton

1.

Royal PavilionJohn Nash’s Indo-Saracenic pleasure palace for the Prince Regent, built in phases between 1787 and 1823. The exterior looks like a Mughal palace transplanted to Sussex. The interior is even more extraordinary , dragons holding chandeliers, a Music Room that took 1,600 pieces of Chinese hand-painted glass to restore, and a Banqueting Room with a chandelier weighing nearly a tonne. Admission ~£17 adult. Book at brightonmuseums.org.uk. The gardens surrounding the pavilion are free to walk through.
2.

The Brighton LanesA network of narrow medieval streets between the Royal Pavilion and the seafront, dating from the 17th century when Brighton was still a small fishing village. The buildings are now occupied by independent restaurants, jewellery shops, vintage boutiques, and antique dealers. The best area for lunch and the most characterful part of central Brighton. Free to explore.
3.

Brighton Palace PierA working Victorian entertainment pier extending 525 metres into the English Channel. Amusement arcades, fairground rides, fish and chips, and a helter-skelter at the far end. Free to walk. The pier opened in 1899 and has been in continuous operation since. The ruined skeleton of the West Pier, destroyed by storms and fire, is visible to the west and has become one of Brighton’s most photographed views.
4.

The beach and seafrontBrighton’s beach is shingle, not sand. The promenade runs for several miles in both directions and is always busy regardless of weather. Beach huts, deck chairs, seafood stalls, and the constant noise of the sea on pebbles. The lower promenade has covered arches known as the Arches, now occupied by bars and food stalls. On a clear day you can see France from the top of the i360 observation tower.
5.

North LaineThe alternative quarter directly north of the Lanes. Independent record shops, vintage clothing, street art, independent cafes, and a character that is entirely Brighton’s own. Trafalgar Street and Sydney Street are the main arteries. Busier on weekends. Worth 30 minutes if your group enjoys independent retail and street culture.
6.

The British Airways i360A 162-metre observation tower on the seafront, with a moving glass pod that rises to give 360-degree views across the English Channel, the South Downs, and the city. On a clear day the Isle of Wight is visible. Admission ~£20 adult. Best in the afternoon when the light is behind you looking out to sea. Pre-book at britishairwaysi360.com.

Plan the rest of your London trip

Our sister platform welcome2.london brings hotels, attraction tickets, restaurants and shows together in one place, built for international visitors planning a London trip from home.

Questions

How much does a private Brighton day tour from London cost?+

Private Brighton day tours start from £475 (around US$600) for a Budget Saloon up to 3 passengers for 8 hours. Executive MPV for up to 6 passengers is £820 (~US$1,040), roughly US$173 each in a group of 6. First Class Saloon is £1,055 and Luxury SUV is £1,670. All prices per vehicle, not per person, VAT included.

How long does it take to drive from London to Brighton?+

Approximately 70 to 75 minutes from Central London via the M23 and A23, leaving at 10:00 after rush hour clears. The 55-mile drive is straightforward at that hour. The return at 17:00 is similar. Brighton is one of the closer destinations on the tour programme.

Is a guide included?+

No. Your chauffeur drives, waits, and knows Brighton well. He can suggest where to eat, how to structure the day, and the best spots to photograph the pier and the Pavilion. He does not provide formal historical commentary. A Blue Badge Guide can be arranged from £250 if you want expert commentary at the Royal Pavilion and the Lanes.

Is the Royal Pavilion worth visiting?+

Yes, genuinely. It is one of the most unusual royal buildings in Europe and one that photographs cannot fully convey. The exterior looks extraordinary from the gardens. The interior is even more so. Budget about 60 to 75 minutes inside. Admission ~£17 adult. Book in advance at brightonmuseums.org.uk.

Is Brighton beach sand or pebbles?+

Pebbles. The English refer to this as a shingle beach. It is not ideal for bare feet or for sitting without a deck chair, but the beach hut rental stalls sell chairs and windbreaks. The seafront promenade runs the full length of the beach and is easy to walk on. The sea itself is cold but swimmable in summer.

Is there a minimum number of passengers?+

No. The price is per vehicle, not per person. An Executive MPV at £820 for 6 passengers works out at roughly US$173 each for a full 8-hour private day at the coast.

What is the cancellation policy?+

Free cancellation up to 24 hours before your collection time. Inside 24 hours, charges apply as set out in our Terms and Conditions.

The coast, one hour from your London hotel

From £475 per vehicle (~US$600) for 8 hours. The Royal Pavilion, the Lanes, the pier, the beach. Your private car, your schedule, your Brighton.

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Chauffeurz Premium Services Ltd, company number 15328967. Licensed by Transport for London, operator licence 010942. Admission prices shown are for guidance only, correct at August 2026. USD equivalents are approximate. Links to welcome2.london may earn us a commission at no additional cost to you.

From£475.00
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